How to Generate Quality Leads with Video Marketing
First and foremost it is vital that you give Massive Use Value and Reciprocity in your content. The Law of Reciprocity states that the more give then the more you shall receive back. Some people focus on pitching in their videos and no TRUE value please avoid this mistake. Structure is vital to the video’s viral success there are 6 Key Points to address every time you make a video.
1) Intro
2) Story
3) Problems
4) Solution
5) Desired Outcome
6) Call to Action
It is also of vital importance that you can mass produce your videos an blast them out through the sources. Therefore creating great exposure online. The service for this is www.TubeMogul.com. It allows you to upload one video to several video sharing sites with the touch of a button. You can do it once but it will upload to several sites instantly. It is a great tool to utilise.
Videos are a great stepping stone to the website. When you paste your website url in the description acts as great link juice for your business. Therefore the more stepping stones on the Internet the more chance of people visiting your website.
Finally to conclude videos are great relationship builders between you and your Target Audience. You want to make sure that you speak directly to your target prospect by bringing out your own character and personality this way they feel like they already know you and therefore the sales pitch is taken away and CONVERSION is high.
Be sure to comment and spread the word.
Video Marketing is not just the wave of today but is here to stay for the long foreseeable future.
By now EVERY possible Business Model, Niche Market Idea, Marketing Strategy, Traffic Generation Tactic and all most anything else you can think of related to doing Business Online, has either already been attempted or somebody is trying it right Now. By spending their hard earned Money or Hours of their Time to try to Prove whether it will even work.
Now Results Detection simply ties into all this, in a very simple yet Powerful way, you have to tap into the Internet and have it show you, all the things that are Working that other People have figured out. All the things that are getting Positive Results. You then use this as a Powerful Shortcut so you can hopefully figure out how you can get similar Results. However, you can Improve upon what they have already figured out giving you a Greater Advantage.
This concept can be used in a number of different ways, for example:-
* If you want to start a new Business Online and your trying to find a Market to go into, the biggest mistake people make is to try and find Niches where no one has ever gone before or where there isn’t a lot of Competition. This is a BIG mistake, you can use this Results Detection Concept to find out where money is already flowing on the Internet and get in front of it too.
However Traffic Generation goes a lot further, let me explain:-
Tip 1- If someone wants a number one ranking for a certain keyword or phrase, they simply type the keyword into Google, see who is ranking number one, and use different services and softwares to Critique the Website and find out how they Achieved the Number one spot. I.E Incoming Links, Paid Structure, Keywords etc.
(Some of these techniques I have shared with you recently)
Tip 2- Lets say you are thinking about creating a piece of Software or Shareware to make money with or to make traffic. Well, you can just go to Download.com, look for the different categories for something similar to what’s in your Market, look at the number of Downloads, the Reviews, and generally shortcut your way to figure out what people want as far as Software in that Market.
Tip 3- How would you like to have some of YOUR Content reach the First Page of Digg? You probably realize if that happened you would get a lot of FREE Traffic. I can vouch for this. Now, if you want to reach this goal, its kind of Common Logic how you go about it using the Results Detection Method. Most people go about it the wrong way, however, here’s how you would do it. SImply, examine the history of digg, and look at all the different posts that have reached the home page, that have got a lot of votes therefore telling you what that community wants and what they will vote on. If you follow that Tip , you stand a much better chance, by a factor of a THOUSAND.
I hope you have enjoyed todays post, this Information is Priceless so take FULL Advantage of these Free Tips.
Feel free to leave your comments at the bottom of the page,
If you were to analyze the top 1000 websites on the Internet in the world, you would discover a really interesting correlation between about 95% of them.
Do you have any idea what that might be?
“A large number of pages”
Some of the sites do not only have thousands of pages, but millions of pages.
The site with more pages, in most cases, generates the most traffic. Why is this?
Its because of the footprint that these sites and there data leave out there on the Internet. This footprint creates this huge opportunity that someone could stumble upon and that person can then find the rest of the companies website.
So, think of it this way, every webpage that you publish and put out on the Internet is just another avenue and opportunity for you to have, for somebody to see your stuff.
By having a large number of pages it is like buying a whole bunch of lottery tickets, after a certain amount of time the odds are your going to hit some of the those numbers.
If you are doing any Marketing Online now you will know you are getting rankings for really obscure keywords that you didn’t even try to rank for. By having a lot of different pages on the Internet it increases your chances of getting ranked for all these obscure, however TARGETED keywords.
So, if you are really serious about doing Business Online and your really serious about generating a lot of Targeted Traffic, you absolutely need to be putting out a lot of Content for your Website, on a regular basis.
SEM Rush is a keyword and competitor research tool. This amazing tool gives you a clear view of the SEO landscape surrounding a specified keyword, domain or URL.
It achieves this by tracking over 30 million keywords in Google and trying in important metrics such as rankings, search volume, cost per click, competition and trends. This is extremely useful information that you can then use to improve your SEO and stay one step ahead of your competition!
Some of the features we use this tool for are:-
Site Statistics- When we dominating in a new niche, for example Plumbers in Manchester England, using this feature we can see the SEO and success of a particular site.
Google Keywords- Another great feature is the ability to track rankings for any domain. By inputting the domain name the tool will show you specific related URL rankings, keyword search volume and cost per click! Thats pretty impressive and allows you to again stay one step ahead of your competitors.
Above are a couple of the main features of SEM Rush, have a play around with this amazing tool and always stay one step ahead. Remember these online tools are here to aid us so take full advantage!
Google’s External Keyword tool is a great Resource that I use EVERY TIME I Dominate in a particular niche or Optimize for a particular Business. It allows us to get a feel for a new niche and a lot of Keywords that surround that niche.
The External Tool is used in many different ways, some of the ways we use the tool for are:
It can allow you to type in a less specific keyword and return a whole host of more specific keywords.
It also allows you to type in a the URL of a particular website and it will then show you what it sees this website optimized for.
It allows us to see how many searches a particular keyword is generating a monthly basis, both globally and locally.
How cool is this? What would it mean for you if you could find out what keywords your competition is optimizing for? Or would it save time if you could see if a particular home based business was generating searches monthly before you optimized for it?
The External Tool also allows us to find out the cost per click of a particular phrase. Now even though most of us are not into ‘pay per click’ campaigns this feature can be extremely useful.
If a particular keyword has a HIGH cost per click this tells us the market is particularly Competitive and therefore common sense tells us that that this term is generating a mass amount of searches both Locally and Globally.
Here is an example of a list of Results from the External Tool,
So feel free to have a play with this Exceptional tool,
Words can work Miracles, words are Powerful, words are almost Godlike. Words have the power to change life’s so become a good communicator.
4 Key Steps
1) Have something good to say- communication starts with preparation. Attend the seminars, read the courses, listen to audio’s.
- Take Interest in people, in life, whats going on in economics, politics, religion, social structure.
- Fascination, goes that step beyond interest. Turn frustration into Fascination.
- Sensitivity, do your best to be sensitive to people. Give an account of your own life story and remember.
- Knowledge, take the notes, work and gather the knowledge.
2) Say it well- let your sincerities show.
- Repetition
- Brevity- if the words you are conducting are powerful, be brief. Remember this,
“For all that I am, that i don’t have to say,”
Just a few words can be dynamic in affecting someones life.
- Vocabulary- there is a reputation between vocabulary and behaviour, expressing yourself, whats going on in your head, whats going on in your heart.
3) Read your audience- study body language. Learn when your coming on to soft, to strong and learn to shift gears at the appropriate time. This is all dictated by reading your audience.
do this by:
- what you see
- what you hear
- read what you feel- words with emotion have an amazing affect.
4) Measured- communicate in a measured way.
Insure you have well Chosen Words mixed with Measured Emotion.
Remember the ‘more you care the stronger you can be.‘
Try these IMPERATIVE steps in your next presentation, your next email or your next meeting and see what massive effect’s you will have on the consumer.
Your emails, videos, blogs are all messages that are going out to your prospects. When mapping these messages it is imperative to use certain triggers, Mental Triggers in order for them to generate the greatest affect on the consumer.
For example, if you are launching a product, or selling material you need to plan how to build hype and anticipation until it climaxes at launch.
To create a successful video you need to ensure it is story related, appeals to the community, has a reason why, has social proof and the likability factor to name but a few.
Here are a list of Mental Triggers that you need to incorporate when creating your content for the consumer-
* Stories
* Event based
* Community
* Social Proof
* Scarcity
* Emotions
* Specific
* Consistent
* Authority
* Surprise
* Likability
* Reciprocity
* Character
* Reason Why
* Content
* Controversy
Obviously, one single video, email or blog can not hit all these triggers but incorporating some of these into your content will generate massive results.
Okay, here it is, the final ability we all must acquire as part of our Personal Development.
Some people believe this is the hardest ability to put into action and that you only reap the rewards in your business when you do so.
Develop the ability to Share- If you learn something today, pass it along.
“Everybody wins when somebody shares.“
Sharing helps the person you share with. It also makes you bigger than you are.
Question- If a glass is full, can it hold anymore water?
Answer- Yes, for it to hold more you have got to pour out what is already in.
Thats what we should do as Internet Marketers, if you are full of good information, pour it out, why? Because more will be poured in.
Remember capacity is unlimited. We do not lack capacity we only lack teachers. Share what you have got, then you will reap the rewards, that is when it all changed for me.
“Learn to share it is a Glorious Experience.”
Please feel free to share your experiences by commenting on the blog,
